Spend a day in the life of Chuck Brymer, CEO of DDB Worldwide, in New York City.
During your once-in-a-lifetime experience, you will:
Chuck Brymer is President and CEO of DDB Worldwide Communications Group, one of the top advertising and marketing agencies in the world. At DDB, Chuck is responsible for overseeing the operations of the network’s more than 200 offices in over 90 countries and its partner companies.
One of the world’s leading brand experts, Chuck has written and lectured extensively on the subjects of corporate identity, advertising, and brand valuation. He is the former CEO of the Interbrand Group, the world’s largest branding and design consultancy. Both DDB and Interbrand are part of Omnicom Group (OMC:NYSE), the world’s leading global marketing and corporate communications company.
Chuck is a frequently published writer whose most recent book, The Nature of Marketing (Palgrave Macmillan) is a guide to engaging online linked populations that respond quickly to points of influence, The Nature of Marketing explores the power of social networks and communities to participate, play with, and pass on information and opinion.
With Businessweek, Chuck created the annual ranking of the “The World’s Best Global Brands.” The study is one of the top three published business rankings in the world, generating great interest on the subject of branding. In partnership with The Economist, Chuck coauthored the book Brands and Branding. He also created the highly regarded Brandchannel.com, the leading online exchange about brands and branding.
Consistently recognized as a top three creative network, DDB is Campaign’s 2012 Advertising Network of the Year. DDB offers its clients a full set of skills, ranging from traditional advertising to direct marketing, sales promotion, strategic consulting, and digital marketing, through such business units as DDB, Interbrand, Rapp, TracyLocke, and Tribal.
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