Gain an inspirational perspective on the future of music technology in a 1 hour meet & greet with Betsy Cook, Founder & CEO of Hurdl in Nashville!
Betsy is a 17 year professional in the entertainment business. Earning her start at the Country Music Association, she relocated to LA where she helped build CAA’s tour marketing department, working hundreds of tours both in the US and internationally, including Radiohead, Beastie Boys, Foo Fighters, American Idol, Warped Tour, John Mayer, Bon Jovi, Jewel, Beck, and many more.
In 2004, she joined Borman Entertainment working directly with then rising artist, Keith Urban, before cutting her entrepreneurial teeth as a partner in the management of Hunter Hayes. Betsy co-managed her own company as well as Hayes’ and his companies from signing to Atlantic Records, to a now multi-platinum artist garnering three consecutive #1 singles, a 2x platinum selling debut, 5 Grammy nominations, 3 Grammy performances, the CMA New Artist of the Year Award, 5 Teen Choice Awards, 3 sold-out headline tours and more.
Betsy was a leader in taking Hayes into unprecedented territory with the digital and streaming only release of his single, “21” which became the top streaming country track on Spotify. Betsy is a member of YEC, NARAS, and has served on the Academy of Country Music Board of Directors. Now the Founder and CEO of Hurdl, Betsy is pioneering the de-anonymization of persons actually in event venues with a new kind of entertainment experience. Hurdl Inc., the experiential marketing company that provides a comprehensive analytics platform for collecting, analyzing and generating insights from attendee data for live events, announces the successful completion of Techstars Music accelerator program. In addition, the company is closing out a $2.5 million seed round of funding. Strategic investors include current or previous athletes and executives across the NBA, NHL, CBS, 300 Entertainment, LaCorte Ventures, Turner Sports, CNBC, PRG, Morris Lighting and Sound, among others.
The minimum processing and handling charge for this item is $9.95.
The minimum shipping, handling and applicable insurance charge for non-tangible items is $9.95. Detailed redemption information will be emailed to the winning bidder. The minimum shipping charge for hard copies of tickets and certificates is $14.95. The minimum shipping charge for merchandise is $19.95 (shipments outside the U.S. are subject to additional shipping and customs fees). Tickets, certificates and merchandise are typically shipped with signature required, unless otherwise specified, via professional carrier. In some cases, tickets will be left at the venue's "Will Call" window under the winner's name. Merchandise is insured for the winning amount.
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