Here is your chance to enjoy lunch in New York City with Kristina Lutz, President, Investment, of Starcom USA!
As President of Investment for Starcom USA, Kristina Lutz leads the agency’s Investment team focusing on innovative, client-specific activation and the multicultural practice across all channels and all USA clients. She is also a key member of the Publicis Media Exchange (PMX), the largest U.S. media buying entity, which fuels cross-channel marketplace innovation and transformation. With more than 20 years of experience, she rejoined Starcom USA in 2017 from iHeartMedia where she was most recently EVP, leading automotive business development and client partnerships.
Previously, she spent 21 years at Starcom USA and Leo Burnett, working on a variety of accounts across strategy and investment, national and local, and across all media. During her tenure, Kristina served as SVP, Activation Director at Starcom where she oversaw media investment and content partnerships on behalf of Bank of America. She also led video and print investment, cross-platform deals, multicultural, and acted as liaison between national and local investment for General Motors, as part of GM Planworks, a specialized unit of Starcom MediaVest Group.
Kristina is a graduate of the University of Iowa with a bachelor of business administration in marketing.
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