Are you an aspiring influencer or entrepreneur who is looking to leverage social media to build a successful brand?
This unique opportunity will allow you a one-on-one meeting in-person in LA or virtually with Kendra Bracken-Ferguson, who has helped create, build and monetize over 200 influencer-driven brands!
Kendra Bracken-Ferguson is a transformative brand builder, connector and launcher. With a career that spans brand development, strategic planning, operations, investing, board membership and C-suite leadership, she has helped create, build and monetize over 200 influencer-driven brands that have generated more than $100 million in revenue. Kendra has made it a business practice to build data-first businesses around niche influencers and talent primarily focused on lifestyle, beauty, and wellness. Kendra was credited with launching the first mobile music studio licensing and rev share deal between unsigned bands, Cingular Wireless, and Myspace in 2003 and has continued to build revenue-generating brand partnerships and opportunities ever since.
Before starting her journey as an Entrepreneur, Kendra helped create the social media footprint for fashion behemoth, Ralph Lauren, where she was the company’s first Director of Digital Media. Kendra's work during and since her time at Ralph Lauren was informed by her years as Vice President of Digital at Fleishman-Hillard, New York, where she led the digital consumer team in developing social media strategies for clients including AT&T, DKNY, and P&G.
Allowing her mantra, “Carpe Diem” to guide her, in 2010 Kendra took a leap of faith and along with Karen Robinovitz created Digital Brand Architects (DBA), the first blogger management agency evolving into a global company that upon exit to UTA in 2019, had a collective reach of 200 million. Post DBA, Kendra founded BrainTrust, a social media, and brand development agency that drives the digital brand strategy and online media presence for talent and global brands such as Halle Berry, Kelly Ripa Home, Dear Drew by Drew Barrymore, Revelations Entertainment by Morgan Freeman, Sally Beauty, Under Armour and many more. After a long-standing relationship as Halle Berry’s Business Partner, the two launched rē•spin in 2020 to democratize the health and wellness industry.
Kendra is the co-founder of BeautyUnited, a nonprofit focused on diversifying the beauty and wellness industry and is the host of Business of the Beat, a beauty and wellness podcast available on Apple, Stitcher, Spotify. Her latest endeavor, the BrainTrust Founders Studio focuses on increasing inclusive economic opportunities for Black beauty and wellness founders connecting them with resources, capital and strategic guidance to help them accelerate their businesses and build sustainable growth. She was named one of Essence Magazine's “17 Inspiring Black Executives Redefining The Face Of Beauty,” She is a Board Member of Blushington, G&B, and Cayton Children’s Museum and holds membership in DealMakeHers and Female Founders Collective. Kendra has an endowment at her alma mater, Purdue University for a Black female freshman student in the communications school to increase the number of Black students at the University.
The following Conditions of Sale and Terms of Guarantee, as amended by any posted notices or announcements during the auction and in addition to the Term of Use for Charitybuzz.com, are Charitybuzz, LLC and the Donor’s entire agreement with the purchaser and any bidders relative to the property listed in this lot.
The Conditions of Sale, Terms of Guarantee, the glossary, if any, and all other contents of this lot are subject to amendment by us by the posting of such amendments on the Charitybuzz website (www.charitybuzz.com). The property will be offered by us as agent for the Donor, unless the lot indicates otherwise.
By submitting your bid and/or participating in any lot, you acknowledge that you are bound by these Conditions of Sale and Terms of Guarantee.
All items are sold AS IS, WHERE IS with all faults without any representations or warranties by us or the Donor as to merchantability, fitness for a particular purpose, the correctness of the e-catalogue or other description of the physical condition, size, quality, rarity, important, medium, frame, provenance, exhibitions, literature, or historical relevance. No statement anywhere, whether oral or written, whether made in on Charitybuzz.com, an advertisement, a lot receipt, or elsewhere, shall be deemed such a warranty, representation or assumption of liability. We and the Donor make no representations and warranties, express or implied, as to whether the purchaser acquires any copyrights, including but not limited to, any reproduction rights in any property.
We and the Donor are not responsible for errors and omissions on Charitybuzz.com, glossary, or any supplemental material. Charitybuzz will not be responsible or liable for damage to frames and glass coverings, regardless of the cause. ALL SALES ARE FINAL.
Prospective bidders should inspect the lot page for an item before bidding to determine its condition, size, and whether or not it has been repaired or restored. If that information is not available on the site, prospective bidders assume the responsibility of contacting Charitybuzz to inquire for additional details.
Each Bidder’s decision to bid and determination of their bid amount should be based upon their own examination of the item(s) in question. In any purchase or sale, the estimated value of the item(s) is reflected by the price. The bidder hereby assumes all risks of valuation concerning any and all purchases.
We reserve the right to withdraw any lot before, during and after the sale and shall have no liability whatsoever for such a withdrawal.
A. Entering Bids
To bid, find a lot page, enter a value in the bid box, and click “Bid.” If you click “Bid” on a lot, you will be prompted to either log in to your Charitybuzz account, or create a new one if you do not have one already.
Once you’ve created an account you will be presented with the lot details, conditions of sale, and standard shipping and redemption details. Once you have accepted the Conditions of Sale, you may proceed with placing a bid on that lot. All bids placed for any lot are governed by the Conditions of Sale for that lot.
You may bid at or above the starting bid displayed as the “Current Price” in a lot page’s bid box. The current leading bid, along with a list of a lot’s full bidding history, will be visible to other users. If the status of your bid changes, you will receive notifications via email and push (if you have the Charitybuzz App installed).
B. Cancellation Rights
As soon you place and confirm your bid amount, your bid is submitted. You accept and agree that bids submitted by you are final. Charitybuzz is not responsible or liable for any problems, delays, or other issues resulting from the use of the Internet, including but not limited to transmission, execution, or processing of Bids.
Charitybuzz nor the Donor is responsible for any errors in bidding. A bidder should make certain to bid on the correct lot. The Bidder should make sure the bid price they enter (including any taxes or fees) is the price they are willing and able to pay. Once the hammer has fallen and Charitybuzz has announced the winning Bidder, that Bidder is unconditionally bound to pay for that lot, even if the Bidder has made an error.
A bid(s) entered by mistake on the part of a bidder is NOT grounds for cancellation of that bid. Each bidder is responsible for his or her own account and bids. In addition, allowing access to another who enters a bid without your knowledge is NOT grounds for cancellation of a bid.
C. Fraudulent Bidding
All Bidders must meet Charitybuzz’s qualifications to bid. Any Bidder who is not a client in good standing of Charitybuzz may be disqualified at Charitybuzz’s sole discretion and will not be awarded lots. Such determination may be made by Charitybuzz in its sole discretion, at any time prior to, during, or even after the close of the Auction. Charitybuzz reserves the right to exclude any person from the auction.
Bids will not be accepted from minor persons under eighteen (18) years of age without a parent’s written consent containing an acknowledgement of the conditions herein and indicating their agreement to be bound thereby on behalf of the bidder.
If an entity places a bid, then the person executing the bid on behalf of the entity agrees to personally guarantee payment for any successful bid.
Any bidder that represents a purchaser is personally and individually responsible for any obligations of the purchaser set forth in these terms and conditions. All purchasers purchasing pursuant to a valid resale license will need to provide appropriate documentation for removal of state sales tax.
D. Winning & Disputes
The successful bidder is the highest bidder acknowledged by Charitybuzz. In the event of any dispute between bidders, or in the event of doubt on Charitybuzz’s part as to the validity of any bid, Charitybuzz will have final discretion either to determine the successful bidder or to re-offer and resell the lot in question. If any dispute arises after the sale, Charitybuzz’s sale record is conclusive. While Charitybuzz makes every effort to guarantee accuracy, in the event of an error, and a lot is accidentally declared sold by mistake, Charitybuzz reserves the right to cancel the sale and relist the lot in its sole discretion.
By accepting the Conditions of Sale, Bidder personally and unconditionally guarantees payment.
Title to any lot remains with the Donor, any secured party of the Donor, or assignee of Donor, as the case may be, until the lot is paid for in full by the Bidder. Charitybuzz reserves the right to require payment in full before delivering any lot to the successful bidder.
A maximum bid is a secret amount you enter, that represents the maximum amount you are willing to bid. It is higher than the current price and also higher than the next allowable minimum bid amount. If you enter a maximum bid, we’ll bid on your behalf up to that maximum bid amount in response to other bids, according to Charitybuzz’s bidding tiers.
The value and status of your maximum bid will be visible only to you, unless it is the leading bid.
Charitybuzz strongly encourages the use of Max Bids to increase your chances of winning.
When an auction reaches the final 10 minutes before it closes, any bids received in that final 10 minutes push out the previous close time by an additional 10 minutes. This recurring 10 minute extension is known as “Extended Bidding,” and is signified by a banner above the auction timer on the lot page.
This dynamically extending period is designed to protect against a practice commonly known as “sniping” or “last second bidding” where bidders attempt to enter a quick bid in the final seconds of an auction to secure a win before competing bidders have a chance to counter.
Live bids lots are a special type of auction lot on Charitybuzz. Live bid lots on Charitybuzz are paired with a real world, physical auction, where that real world auction is often scheduled to occur at a later date. You can distinguish Live Bid lots by the “Live Bid” label in the title of the lot, and additional description text at the start of the lots “Overview” tab.
In a Live Bid lot on Charitybuzz, a lot is created that is similar to any other auction lot on the site. These special lots last for similar amounts of time and bidding occurs normally by our users.
Things start to differ after a Charitybuzz Live Bid lot closes. After it closes and the winning bidder is chosen, that winning bidder’s bid amount or (if it exists) the max bid amount associated with that winning bid, are taken and entered into the associated real world auction. For example, if a bidder on Charitybuzz wins at $12,000 with an unrealized max bid of $15,000, then that $15,000 dollar amount is passed on into the real world auction.
Before the winning bidders bid or max bid amount is passed on, someone from Charitybuzz contacts that winner after the Charitybuzz lot closes and before the real world auction opens. This is to confirm if the bidder would like to increase their bid or max bid amount before it’s entered into the real world auction.
What happens during the real world auction? Each individual one may vary. Charitybuzz does not own or operate any real world auctions, nor does Charitybuzz require any partners to follow a specific auction model. We make no claims to the consistency of real world auction experiences and encourage bidders to contact us for more details as needed.
In our experience, real world auctions tied to Charitybuzz Live Bid lots are typically executed by our partners in a few common ways.
In one scenario, if an auction house and an auctioneer is present, winning live bids from Charitybuzz Live Bid lots are treated as “absentee” bids. This normally means that the Charitybuzz winning bid is placed in the auctioneers books as a bid. As the auctioneer conducts the auction, they will bring up and enter the Charitybuzz winning bid during the course of the auction as the current price or next minimum bid value approaches the Charitybuzz winner’s bid amount. In this scenario, other people in the real world room are expected to bid against the auctioneer, not the Charitybuzz winning bidder. If no one is bidding in the room, the auctioneer will typically keep bidding up the price until the Charitybuzz Live Bid winner wins the real world auction.
In other models, an audience member (including, but not limited to a charity partner employee) might act as a proxy for the winning Charitybuzz bidder. They will usually bid on behalf of the winning Charitybuzz Live Bid winner during the normal course of that auction, using whatever means provided for that auction house (i.e. paddles, etc.)
After the auction is completed, someone from Charitybuzz contacts our bidder to let them know the outcome. If that Charitybuzz Live Bid bidder has won, payment occurs as usual. If that Charitybuzz Live Bid bidder did not win, they will be notified accordingly.
A reserve bid is a bid placed by Charitybuzz on behalf of the seller up to the minimum reserve (if applicable). Bids placed by Charitybuzz on behalf of the seller up to the amount of the reserve, will be counted toward the total bid count displayed on the lot page’s bid box.
A buyer’s premium is the additional charge on the auction hammer price or winning bid, which is paid by the winner. Buyer’s premiums on Charitybuzz range from 10%–15%, based on the final hammer price of the auction lot.
15% up to $10,000
12.5% up to $50,000
10% above $50,000
Charitybuzz reserves the right to change these calculations at any time.
Refunds are rewarded on a case by case basis and at the sole discretion of Charitybuzz, LLC.
Experiences auctioned on Charitybuzz.com go through a specific redemption process to coordinate details and complete. That process normally involves messaging and scheduling between all parties (i.e. winners, charities, donors, venues). Details discussed include but are not limited to experience dates, arrival procedures, airfare, hotel accommodations, restrictions, will-call requirements, and any other on-site notes. Scheduling requires an initial request sent by the customer, and a followup confirmation submitted by relevant redemption contacts.
The minimum processing and handling charge for this item is $0.00.
Getting your item - Items will either be shipped directly from Charitybuzz or from the item donor (Third Party) as indicated. Items shipping from Charitybuzz will be sent within five business days of payment settlement by the winning bidder. All third party items will be shipped within the times indicated on the lot page. Winning bidders should ensure the desired shipping address is provided to Charitybuzz within 24 hours after payment settlement. Charitybuzz will default to the shipping address listed on the winning bidder’s account unless otherwise notified. Please see FAQs for more information.
Items that require signature - Items with a sale price of $1,000 and above are typically shipped with signature required.
Tickets & Certificates - For hard copies of tickets and certificates, the minimum shipping, handling, and applicable insurance charge is $14.95. Tickets, certificates, and vouchers, unless otherwise specified, will be shipped via professional carrier with standard ground service. In some cases, tickets will be left at the venue's "Will Call" window under the winner's name. Merchandise is insured for the winning amount.
Merchandise - The minimum shipping charge for merchandise is $19.95. (Shipments outside the U.S. are subject to additional shipping and customs fees.) Merchandise, unless otherwise specified, will be shipped via professional carrier with standard ground service. Oversized items may require special delivery arrangements, which Charitybuzz will coordinate between the winning bidder and the selected freight carrier. All merchandise is insured for the winning amount.
Will Call Pickups - In some cases, tickets will be left at the venue’s “Will Call” window under the winner’s name. Winning bidders may be required to submit the names of attendees up to several weeks ahead of the event. A valid photo ID for each person listed at Will Call is often required. When available, Charitybuzz will attempt to provide an onsite point of contact, but makes no guarantee that this information will be available for any given lot. Will Call tickets are typically available at the Will Call window at least an hour before the event, unless otherwise specified. The Will Call window is usually located near the venue's main entrance.
After winning - Detailed redemption information will be emailed to the winning bidder. Redemption contact information will be emailed to the winning bidder within two business days of payment settlement by the winning bidder. The redemption contact will work with the winning bidder to fulfill the lot within the appearance times, time constraints, event dates or locations, and other particulars listed in the lot details.
Does your experience require tickets? - Tickets for experiences are shipped to the winner. Please see “How Shipping Works ” above for shipping details for tickets.
Scheduling your experience - Specifics vary per lot. Most experiences found on Charitybuzz are scheduled through our new Redemption Center, allowing you one-stop access to scheduling and communication tools to redeem your experience. Get started today: Create a Redemption Center account. Scheduling for lots outside of the Redemption Center will occur via the preferred communication method of the redemption contact (email or phone), as indicated by the redemption email sent within 48 hours of payment settlement by the winning bidder.
Getting to the experience - Specifics vary per lot. Details will be included for those lots with travel segments included. Experiences with travel often involve… (i.e. prebooked flight, .) Coordinate with your charity contact directly. If you are a VIP member with Charitybuzz, contact your rep for more information.
During the experience - Specifics vary per lot. Work with your charity partner to define the details before departing.
After the experience - Specifics vary per lot. All done with your experience? Let us and your charity partner know how it went.
Processing - The minimum processing fee for experiences is $9.95, unless otherwise excluded. For example, lots that include a buyer’s premium do not have this minimum processing fee of $9.95.