Enjoy lunch with Swan Sit: Board Director of Edgewell, Novabay and Far Niente, and Operating Partner for AF ventures. Digital, Marketing and Strategy Expert, in either NYC or Boston.
Swan Sit is a consultant that specializes in digital, strategy and marketing and led Digital Marketing for Nike, Revlon / Elizabeth Arden and Esteé Lauder. She spent the past decade accelerating digital into legacy companies. She held 2 key roles as a Vice President at Nike — overseeing Global Digital Marketing during the Emmy-winning “Dream Crazy” campaign featuring Colin Kaepernick, and running Digital Operations, Product, Supply Chain and Service for a $3B e-commerce business during the Air Jordan 11 Concord launch, the largest in online history. She led digital at Revlon and Elizabeth Arden, using it to pull them out of a turnaround, and ran online strategy for Esteé Lauder, increasing their global footprint from 165 to 435 websites in 5 years. From modernizing 100-year-old brands and partnering with unexpected influencers like Chelsea Handler, Iris Apfel and Gigi Gorgeous, to launching augmented reality makeovers and driving double-digit growth, Swan has demonstrated both the left- and right-brain skills required for a marketer that drives revenue. She was selected as a Brand Innovators 40 under 40 and Marketing Woman to Watch, and took home both Best Social Campaign and Best in Show at the Glossy Awards. You might recognize her as one of the faces in Twitter’s national “She Inspires Me” campaign during the Oscars.
Swan does speaking engagements around the world on Marketing, Digital Transformation and Leadership in the Digital Age, advises companies and sits on the boards of a variety of industry and philanthropic organizations including AdWeek's Diversity and Inclusion Council, L2 Digital Think Tank, Women in Retail, Consumer Goods Technology Council, Impact Network, Foundation Rwanda and Worldview’s space think tank. Having traveled to 85+ countries, her favorites include Antarctica, North Korea, Mongolia, Rwanda, Bhutan, Myanmar and Tanzania for Kilimanjaro. She can often be found smashing a volleyball and chasing restaurant openings, or flying around on skis and horses - her two newest hobbies.